an urban vegetable garden at home
Client
CGarden
Services
- Illustration & Video
Year
2021
an urban vegetable garden at home - a small step for a healthier lifestyle, a giant leap towards a more sustainable future.
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the brand
CGarden is an urban vegetable garden aiming to help families make a positive impact on the planet and their health. It offers a practical and sustainable alternative to mass industrialization and processed food habits, allowing individuals to actively participate in creating a healthier and more sustainable world.
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the challenge
CGarden felt the need to create a video explaining and manifesting itself as an easy-to-install vegetable garden, adaptable to multiple outdoor spaces and uncomplicated in its maintenance.
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the story
An animated video was produced to showcase the benefits of the CGarden product. It provides a clear explanation of how it works, its positive impact on health and the environment, and its potential to transform homes for many families.
The animated video shares CGarden’s values and showcases the innovative nature of this product.
All the production included the development of a script, copy and animation, as well as creating original music exclusively for the video.
The end result shows a creative way of communicating the advantages of CGarden in consumers' daily lives.
